I was asked recently to provide our vision and mission statement. It had been awhile since Rod and I had sat down and thought about writing it out, so it got me to thinking..."What ARE we here for?" If someone walked up to you on the street and asked, "Why do you exist?" would you have a ready answer for them? As a business, that's what is expected of us, and every day, if we are not living up to that promise in everything we do, are message can get lost in a sea of noise.
So, I set out to answer the question...and this is our current, yet ever so slightly altering over time, vision, mission, and even "brand statement", which upon further research I found is some what of the answer to, "What is your particular secret sauce and flavor?"
Vision:
We are there for our entire community, both individuals and businesses, to pause time, celebrate milestones, and create a legacy. Self esteem is raised, heirlooms are created, and businesses and ideas are elevated and shared with the world through images.
Mission Statement:
We only use the best materials that will last and can be past from generation to generation, while remaining accessible, flexible, and open to a wide audience and a variety of needs.
We remain open to what our clients want and ask for in how they want their images displayed.
We continue to learn and educate ourselves to new techniques and products that can express what the client is wanting to preserve, in their unique style, from the classic and traditional, to the unique and contemporary.
We celebrate and help causes of the community around us.
Brand Statement:
We are a home-based, husband and wife studio, that surprises and delights with our wide variety of indoor and outdoor options located conveniently all in one place, including sets from rustic to romantic, waterfalls, old truck, stone arches, and surprises like indoor and outdoor pianos. We serve our clients both at our studio, and on location, because we remain true to our mission of flexibility in product and service. We open our talents to both the business community and to the individual (two-legged and four-legged) to help them showcase what they are most proud of through portraiture and high quality professional photographs, whether it be pride in their product, or pride in their accomplishment and milestone, or simply pride in what and who they are in the moment. We are award-winning, always striving to be better through education and competition. We listen before the shutter clicks. We have the talent to make any vision come true in collaboration. Because we believe that good preparation, means good photographs, we authored a book called “Prepare for the Perfect Portrait.”
Tag Line:
Our Portraits, Like our Clients, Last a Lifetime